Yes, Burger King Japan is introducing, Flame-Grilled, set to be released on the new (made-up) holiday of Whopper Day, which happens to be April 1. The perfume purchase includes a free Whopper and this stinks like an April Fool’s Day marketing ploy, huh? In 2008, BK released a cologne called Flame, which has since been discontinued, was available online and at Ricky’s in New York City. A Ricky’s manager described it as:
“a combination of Axe body spray, TAG and this YSL cologne I have.”
So, really gross, but not really burger-scented. I don’t eat meat and have a real aversion to the idea, so this is disgusting on a few different levels.
(via Mashable)
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